In the digital era, buying and reselling digital software has become a profitable business. Whether you want to buy software at wholesale prices and resell it for a profit or use free marketplaces to sell digital products, there are plenty of opportunities available. In this guide, we will explore the best places to purchase digital software and the best platforms to resell them, including free marketplaces.
Where to Buy Digital Software for Reselling
1. Envato Market (CodeCanyon, ThemeForest, GraphicRiver)
Envato Market is one of the leading platforms where you can buy high-quality digital software such as website themes, plugins, scripts, and graphics. You can purchase these assets with an extended license and resell them legally.
Pros:
- Wide variety of digital products.
- Quality-assured software.
- Various pricing options.
Cons:
- Need to check licensing terms for reselling.
- Some products require extended licenses for reselling.
2. AppSumo
AppSumo offers lifetime deals on software, making it an ideal place to buy premium digital software at a low cost and resell it for a profit. Many of the deals are exclusive and can be resold to users looking for affordable solutions.
Pros:
- Affordable lifetime deals.
- Exclusive software discounts.
- Ideal for SaaS products.
Cons:
- Deals are time-limited.
- Some licenses do not allow reselling.

3. Flippa
Flippa is a marketplace for buying and selling websites, apps, and digital businesses. If you’re looking to buy digital software with full rights and resell it, Flippa is a great option.
Pros:
- Opportunity to buy full ownership of software.
- Ideal for reselling SaaS and apps.
- Secure transaction process.
Cons:
- High competition.
- Requires investment for quality purchases.
4. Creative Market
Creative Market is another great platform for buying and reselling digital software, including graphics, templates, and plugins. It allows designers and developers to purchase software with extended licenses and resell them.
Pros:
- Large collection of digital assets.
- Simple purchasing process.
- Various categories of software available.
Cons:
- Limited to specific product types.
- Licensing restrictions.
5. Alibaba and AliExpress
Alibaba and AliExpress allow you to purchase digital software licenses in bulk at wholesale prices, making them an excellent source for reselling software at a profit.
Pros:
- Affordable wholesale pricing.
- Access to a global market.
- Variety of software options.
Cons:
- Need to verify seller authenticity.
- May require large initial investment.

Where to Resell Digital Software
1. Etsy (Digital Downloads Section)
Etsy allows you to sell digital software, especially in the form of templates, plugins, and graphic assets. Many users use Etsy to buy and resell digital products.
Pros:
- Large user base.
- Easy-to-use platform.
- Supports instant digital downloads.
Cons:
- Transaction fees apply.
- Competition is high.
2. eBay
eBay is a great marketplace for reselling digital software. You can list software licenses, tools, and applications at competitive prices and attract buyers.
Pros:
- Trusted global marketplace.
- High traffic and visibility.
- Supports various types of digital products.
Cons:
- Listing fees and commissions.
- Requires compliance with licensing policies.
3. Gumroad
Gumroad is a simple yet powerful platform for selling digital software. It allows you to sell directly to customers with minimal fees.
Pros:
- Low transaction fees.
- Simple interface for selling digital goods.
- No restrictions on software types.
Cons:
- Requires marketing efforts for visibility.
- Limited marketplace traffic.
4. Shopify (Own Store)
If you want full control over your digital software business, setting up a Shopify store is a great option. You can list, price, and sell software without relying on third-party marketplaces.
Pros:
- Full control over pricing and branding.
- No platform restrictions.
- Ability to scale business.
Cons:
- Monthly fees.
- Requires marketing efforts.
5. Free Marketplaces to Resell Digital Software
If you want to resell digital software without any upfront investment, consider these free marketplaces:
- OpenSea (for NFTs and software licenses) – If you have digital software that can be tokenized as NFTs, OpenSea is an emerging marketplace.
- Sellfy – A free platform that allows digital product sellers to create a store and sell software with no upfront costs.
- Ko-Fi Shop – Perfect for selling digital software without platform fees.
- Facebook Marketplace & Groups – Many Facebook groups allow digital software resale, making it an excellent free option.
How to Start Reselling Digital Software Successfully
Step 1: Choose the Right Software to Resell
Research trending and in-demand digital software. Focus on products with low competition and high demand.
Step 2: Check Licensing Agreements
Ensure that you have the right to resell the software legally. Some platforms require extended licenses for reselling.
Step 3: Set Up Your Selling Platform
Choose a marketplace or create your own website/store using Shopify or Sellfy.
Step 4: Market Your Software
Use SEO, social media marketing, and email campaigns to reach potential buyers.
Step 5: Provide Excellent Customer Support
Good customer service helps build trust and encourages repeat buyers.
Conclusion
Reselling digital software can be a lucrative business if done correctly. By purchasing from trusted platforms and using the right reselling marketplaces, you can build a sustainable income stream. Whether you choose to buy software licenses in bulk or create your own store, following the right strategy will help you succeed in the digital resale market.