Ethnic wear is one of the most popular fashion segments in India, making it an excellent opportunity for online sellers. Selling Lakshita kurtas, Biba suit sets, and trending kurti patterns can help you generate high profits with minimal investment. Whether you choose dropshipping, reselling, or wholesale buying, this guide will walk you through the best ways to start and grow your online business.
Why Sell Lakshita Kurtas & Ethnic Wear?
- Evergreen Demand – Ethnic wear is popular all year round, especially during festivals and weddings.
- High-Profit Margins – Buying wholesale allows you to sell at premium prices.
- Multiple Business Models – Resell, dropship, or create your own ethnic wear brand.
- Growing Online Market – Online shopping is booming, making it easy to reach customers.
Step-by-Step Guide to Starting an Online Kurti Business
1. Choose Your Business Model
There are several ways to earn money by selling ethnic wear online:
- Dropshipping – No inventory required; supplier ships directly to customers.
- Reselling on Social Media – Sell through Instagram, WhatsApp, and Facebook.
- E-commerce Store – Create your brand with Shopify or WooCommerce.
- Wholesale Selling – Buy in bulk and sell at a higher price on platforms like Amazon and Flipkart.
- Affiliate Marketing – Earn commissions by promoting brands like Lakshita and Biba.
2. Where to Buy Lakshita Kurtas & Other Ethnic Wear in Bulk?
Buying in bulk helps you maximize profits. Here are some of the best wholesale sources in India:
Online Wholesale Suppliers
- Indiamart – Connects you with manufacturers & suppliers.
- TradeIndia – Sourcing platform for bulk purchase online.
- WholesaleBox – Direct supplier connections at the lowest prices.
- Shop101 & GlowRoad – Dropshipping platforms for resellers.
Offline Wholesale Markets in India
- Gandhi Nagar Market (Delhi) – Largest wholesale clothing hub.
- Chandni Chowk (Delhi) – Famous for traditional wear & bridal collections.
- Surat Textile Market (Gujarat) – Known for affordable ethnic wear.
- Dharavi Market (Mumbai) – Home to top garment manufacturers in Mumbai.
- Chickpet Market (Bangalore) – Specializes in premium fabric and kurtis.
Minimum Order Quantity (MOQ) & Investment
MOQ: 10 – 100 pieces per design (depends on the supplier).
Starting Investment: ₹10,000 – ₹1,00,000 (Based on bulk purchase).
3. How to Promote Your Kurti Business & Earn More?
A. Create a Strong Online Presence
Start an Instagram & Facebook page for ethnic wear.
List products on Facebook Marketplace & WhatsApp groups.
Run targeted Facebook & Instagram ads to reach buyers.
Use Pinterest to share kurti pattern ideas & attract shoppers.
B. Sell on E-commerce Platforms
- Amazon & Flipkart – Higher customer trust & easy payments.
- Meesho & GlowRoad – Best for reselling without inventory.
- Your Own Website – Shopify & WooCommerce for branding & direct sales.
- Ajio & Myntra Seller Accounts – Best for premium ethnic wear sellers.
C. Work with Influencers & Fashion Bloggers
Send free samples to Instagram influencers to promote your brand.
Create engaging reels & TikTok videos showcasing kurthi new models.
Offer referral discounts & cashback to increase word-of-mouth sales.
4. Pricing & Profit Calculation
Selling ethnic wear online gives high profit margins due to branding and customization.
- Wholesale Price for Kurtas: ₹250 – ₹600
- Selling Price Online: ₹800 – ₹2,500
- Profit Per Piece: ₹400 – ₹1,500
Estimated Monthly Profit: ₹30,000 – ₹1,50,000+ (Based on volume).
Pro Tip: Selling premium Biba suit sets and customized Lakshita kurtas can bring even higher profits!
5. Order Fulfillment & Customer Service
If you choose dropshipping, platforms like Meesho, GlowRoad, and Shop101 handle logistics for you.
- For wholesale selling, use these logistics providers:
- Shiprocket & Pickrr – Affordable shipping across India.
- Delhivery & Blue Dart – Fast delivery & cash-on-delivery (COD) support.
- Ecom Express – Ideal for bulk shipments.
Pro Tip: Offering COD (Cash on Delivery) increases trust and sales, especially for new brands.
6. How to Find Winning Kurti Designs?
Finding the right kurti pattern is key to success. Use these tools:
- Google Trends – Track rising searches for ethnic wear.
- Facebook & TikTok Ads Library – See which designs are trending.
- Amazon & Flipkart Bestsellers – Identify high-selling products.
- Pinterest & Instagram Trends – Find what’s popular in women’s fashion.
- Manufacturer Catalogs – Look for trending kurthi new models.
Pro Tip: Look for Anarkali, A-line, and straight kurtas in pastel colors & floral prints—these are trending in 2025!
Final Thoughts:
Is Selling Lakshita Kurtas Online Profitable?
Selling Lakshita kurtas, Biba suit sets, and trendy kurti patterns online is a great way to earn money in 2025. Whether you choose dropshipping, reselling, or bulk purchasing, the demand for ethnic wear ensures consistent sales & profits.
Low investment, high returns
Multiple selling channels (Instagram, Amazon, Shopify, etc.)
Huge demand during festivals & wedding seasons
Start your ethnic wear business today and grow your earnings online with the right strategy!